The current SketchUp logo.
SketchUp (formally Google SketchUp) is a 3D modelling program that allows users to create digital models for architectural, product design or video game design purposes. The program comes in two forms: SketchUp Make, a free version, and SketchUp Pro, a paid version that provides extra features and functionality. SketchUp Make is aimed to be easy to use and approachable by people of any age, without necessarily having digital design experience.
SketchUp was an independent company from 2000 to 2006, before being bought by Google. It was then sold to Trimble Navigation in 2012.